Insider: Most popular products and formats of mypicture.co.uk customers in the first 2018 quarter

Insider: Most popular products and formats of mypicture.co.uk customers in the first 2018 quarter

High-quality products and our customers‘ satisfaction are really important for us. That is why we regularly analyse all incoming orders on My-picture.co.uk. Often, we get really interesting and exciting insights that we would like to share with our customers in the future.

Canvas Prints are the Bestseller

Around ten years ago, mypicture.co.uk started with photos on canvas, and now, in the first quarter of 2018, canvas prints are still our most popular product. The structure of the canvas material and the reduced design of the hand-stretched fabric onto the wooden frame give every room a special ambience – almost like in an art gallery.

Insider: Most popular products and formats of mypicture.co.uk customers in the first 2018 quarter

Second in the ranking is the framed photo with passe-partout, followed by the photo behind acrylic glass and the photo on aluminium. This means that four wall decoration products rank in the Top 5. Rank 5 is one of our newest products, the plushie and ultra-soft photo blanket.

Most Wanted: Square and Landscape Formats

It is also interesting to look at our most popular canvas formats- our smallest (square) format in 20x20cm is our bestseller. Many of our customers order several of them at once, so we assume they create trendy collages with the canvas of their most intense memories. The following ranks are taken by three classical 2:3-formats: 60x40cm, 40x30cm and 30x20cm. Analogue and reflex cameras usually use this format, so many hobby and semi-professional photographers seem to buy on our websites. In fifth place, we can find another square format: 40x40cm.

Insider: Most popular products and formats of mypicture.co.uk customers in the first 2018 quarter

Most Orders Come from London, Bristol Comes in at 5th Place

Where do most of our customers live? It is obvious that more orders are made in the big cities than in smaller towns and villages. So, it’s no surprise that Londoners place the most orders on mypicture.co.uk.

Insider: Most popular products and formats of mypicture.co.uk customers in the first 2018 quarter

This is followed by the second largest city, Birmingham. In ranks 3 and 4, however, the order is no longer following the number of inhabitants- Glasgow has more orders than Leeds, although it has fewer residents. It seems that the Scots like decorating and creating a cosy atmosphere in their homes. The fifth rank is a real surprise. Bristol, only at rank 10 if following the number of residents, has the fifth most orders on My-picture.co.uk.